Hallmark reveals artist-crafted home décor collection
Hallmark, one of America’s most trusted brands, proudly introduces Hallmark Home, a home décor line that caters to the decorating needs of today’s home décor shopper.
Hallmark Home will debut to retail buyers at the Atlanta International Gift & Home Furnishings Market on Jan. 12-19, 2016, with fresh, unique and well-made pieces that inspire memorable gatherings. Each product is envisioned and refined by Hallmark Home designers, operating under the belief that it should be simple and easy for people to create a space that’s as stylish as it is comfortable. Hallmark Home products are what you’d expect from a company known for the very best, made from high-quality materials and developed through a unique, artist-led manufacturing process that involves considerate design and craft at every step.
“Hallmark Home draws on a century of helping people connect with those they love most,” said Annie Bates, creative director of Hallmark Home. “With Hallmark Home, we’re using that unparalleled emotional expertise and the same creativity to design décor collections that help people express themselves through their décor, making creative, inspired, welcoming spaces in the place that matters most — their home.”
“Our collections make it simple for retail buyers to single-source memorable, customer-relevant home décor solutions, backed by the service and support of one of America’s most-loved brands,” said Anne Horton, Hallmark product manager. “With Hallmark Home, retailers gain a trusted partner invested in their business. Our expertise in manufacturing and distribution mean retailers are ensured product availability, timely delivery, and the powerful pull-through created by more than a century of market success.”
Hallmark Home will launch its full line in 2016 in national department stores and specialty retailers around the country.
