Bath and Body Products with Feminine Appeal
Feminine bath and body products are always appealing, and here is what some of the makers noted about trends in this category for 2020.
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Product Trends
Dionis sees growth in the foot product category and bath + body products with citrus scents.
B. Witching Bath Co. sees consumer interest in hemp, CBD and homeopathic ingredients, and product with light floral fragrances blended with hemp and herbal scents are popular.
Rinse Bath + Body sees simplified beauty is the latest movement with less ingredients, fragrances and the amount of product needed for usage.
Walton Wood Farm believes more masculine, earthy scents are on tap with subtle undertones, and no flowery, strong fragrances.