Jan 7, 2014

Box Play For Kids Sure to “Stick” & Make a Lasting Impression at The Atlanta International Gift & Home Furnishings Market

WHAT: Inspired by her 2-year-old daughter’s love of stickers and penchant for playing with wrapping paper rolls and cardboard boxes, Phoenix mom Janette Harwell had an “aha” moment that lead to the invention of Box Play for Kids (www.boxplayforkids.com).

Janette, a long-time graphic designer, developed kid-friendly stickers that could be creatively applied to common household boxes that would otherwise be thrown away or recycled, magically repurposing the boxes into fun toys that encourage imaginative play and learning.

Box Play for Kids’ mission is to promote creative play that stimulates curiosity and enthusiasm in children. The award-winning, eco-friendly stickers allow parents and teachers alike to repurpose recyclables into fun, simple and affordable toys.

The 100 percent recycled, custom-designed stickers can transform common household products such as a cereal box, egg carton, milk carton, mac ‘n’ cheese box, kids shoe box, paper towel roll and toilet paper roll to playful items such as an ice cream truck, piano, binoculars and camera. With more than 30 designer stickers to choose from, the kid-friendly stickers are sold individually or as grouped collections. Party packs are also available.

WHERE: ATLANTA GIFT BOOTH # 1911

Modern Child

240 Peachtree Street Northwest, Atlanta

*Press kits will also be available beginning at Noon on Tuesday, Jan. 7, 2014 in the Market Press Room, Building 1, Floor 6, G-4

WHEN: Thursday-Sunday, Jan. 9-12 9 a.m.—6 p.m. Monday, Jan. 13 9 a.m. – 2 p.m.

MEDIA INTERVIEWS:

To schedule an interview with Janette Harwell, Box Play for Kids’ Founder and President, please contact Angela Menninger, Duality Public Relations, 602-373-8212 or angela@dualitypr.com or Kristy Jozwiak, Duality Public Relations, 602-741-5161, kristy@dualitypr.com.