May 9, 2010

Flower shops’ business blooms for Mother’s DayBy Matt JachmanHometownLife.com

Florists are traditionally busy just before Mother’s Day, and those in the Plymouth area are no exception.

“Pretty much anybody who comes in the store today is going to be a Mother’s Day shopper,” Sarah Klatt, co-owner of Magnolia, a floral shop on Forest in downtown Plymouth, said Thursday.

“We’re doing OK,” said Victor West, who, with wife Jill, owns Vanessa’s Flowers on Ann Arbor Road. “We’re kind of beating the industry average, so I’m very happy about that.”

They have gifts on hand for $10 and up — a bud vase with a single flower, for example, or a small potted plant — but local florists put the average Mother’s Day order at between $45 and $60. West said the occasion, for his shop, also involves a lot more flower deliveries than other holidays.

“This is one holiday where most people do not chintz on flowers, because it’s for their mother or their grandmother and they want to do it nice,” said Lori Morrison, the owner of Ribar Floral Co. on South Main.

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