Mar 15, 2009

Pacific Grove frame shop thrives amid declining economyBy Marie VasariMontereyHerald.com

Saturday marked the one-year anniversary of a particularly significant moment for Glenn Gobel. On March 14, 2008, Gobel made a transformation from longtime employee to a small-business owner as he opened Glenn Gobel Custom Frames in Pacific Grove.

That his picture framing shop has made it to the one-year mark in an economic downturn is significant. What is more striking is that Gobel is not only surviving, but thriving at a time that business closures and consumer reluctance are commonplace.

Evidence of tough time is all around his downtown shop. Up and down Lighthouse Avenue, “For Lease” signs hang in windows. Within a few blocks are traces of other people’s shattered business dreams — now-vacant spaces where a restaurant, a wine bar or a gift shop once stood.

Despite the gloomy reminders, Gobel’s brightly lighted shop continues to draw new customers. In one year, Gobel estimates he served more than 1,118 separate clients, not counting repeat customers.

Pacific Grove Chamber of Commerce President Moe Ammar said the business climate is particularly challenging, and he discouraged more than a few would-be entrepreneurs from launching a business because of timing.

Still, there are small-business owners such as Gobel who are finding ways to flourish. Some are launching first-time ventures. Others with established businesses are finding opportunities in expansion and acquisition.

Luck, timing, preparation and perspiration all play a factor in whether they will succeed, say financial experts.

Read complete article.