Jun 13, 2008

High IntenCity says i CARE with a new collection!

FAIR LAWN, NJ — High IntenCity launches a new i CARE collection and continues to support Girls Incorporated, the non-profit youth organization devoted to the mission of inspiring all girls to be strong, smart, and bold. High IntenCity donates 10% of the line’s proceeds to Girls Inc. and since the i CARE brand debut, has remained a dedicated proponent of the organization.

The new i CARE collection is perfect for those with a penchant for bling, soul for charity, and heart for fashion. Crystal-covered pendants and matching bracelet sets will have girls looking good while doing “good”. Colorful bling heart necklaces have a glam tone, while a silver and gold crown lock & key set are fit for a queen. Peace and love inspired styles feature inscriptions like PEACE IS POSSIBLE and LOVE IS ALL YOU NEED. The signature i CARE logo appears on each piece and resonates as a positive symbol for change.

Recognized for her entrepreneurial spirit, leadership, and work in helping create a better future, Renee Levy, President of High IntenCity, was named a 2008 Girls Inc. honoree at the organization’s annual luncheon this March. Levy says, “Being honored by Girls Inc. was a proud moment for me and my strong, smart, and bold team. High IntenCity has a commitment to all girls of the present and future, after all they are our inspiration. The i CARE line promotes the empowerment of young women everywhere.”

“Since childhood, Renee Levy has embodied hard work, dedication, and true entrepreneurial spirit,” said Girls Inc. President and CEO, Joyce Roche. “Girls Inc. is thrilled to honor her for her exceptional passion and drive.”

For more information regarding i CARE for Girls Inc. or to request editorial samples and images, please contact Jacquelyn Doran-Blauvelt.

About Girls Incorporated:
Girls Incorporated is a non-profit organization that inspires all girls to be strong, smart, and bold. With local roots dating to 1864 and national status since 1945, Girls Inc. has responded to the changing needs of girls and their communities through research-based programs and advocacy that empower girls to reach their full potential and understand, value, and assert their rights. For more information on Girls Inc., please contact Cheryl Messer at cmesser@girlsinc.org or 212.509.2000 ext. 237.

About High IntenCity:
High IntenCity Corp. is a leading manufacturer of high quality fashion jewelry and accessories, primarily focused on girls, tweens and teens. Company-owned brands include CHARM IT!, CHARM IT! co-branded licensed collections, Jewels Girls Love to Wear, The Princess Collection, and i CARE, available through specialty apparel, gift, and toy boutiques as well as premier department stores. Within the specialty division, licensed collections include: The Hello Kitty Collection, The Disney Tween Collection, and The Little Miss Collection. The private label division designs and manufactures collections under license for Disney, Sanrio, Nickelodeon, and Chorion Silver Lining. Private label distribution is geared towards department stores and mid-tier retailers. In 2007, License! Global magazine selected High IntenCity as one of the Top 100 licensees based on licensor / retailer nominations. High IntenCity Corp. is a privately-owned company founded in 1993, and based in Fair Lawn, NJ. For more information please visit www.highintencity.com.