Kerusso, a faith-based Christian apparel and gifts company, announces the appointment of Rachel White as its new head of product and design.

With over 15 years of experience driving creative vision and product innovation in the gift, accessories and apparel industries, White brings a blend of design excellence and strategic leadership to the Kerusso family. Most recently serving as vice president of product development and design at The Clever Factory in Nashville, Tennessee, White led a team of over 50 employees and directed the creation of multi-category product lines that reached millions.

Her career also includes roles at Horizon Group USA and DCWV Inc., where she played a key role in transforming product lines and delivering sustained growth in dynamic, high-volume environments.

“Rachel’s exceptional experience in consumer product development, combined with her passion for purpose-driven work, makes her a perfect fit for Kerusso,” said Vic Kennett, founder and CEO of Kerusso. “Her leadership will help us continue to evolve, innovate, and deliver high-quality, faith-forward products that change lives.”

White shared her enthusiasm for this new chapter, “I am incredibly excited to join the Kerusso team and be part of a company that is making such a meaningful impact. I look forward to contributing to the mission and working alongside such a passionate and talented group of people.”

As head of product and design, White will oversee all aspects of product strategy and design execution for Kerusso’s expansive line of Christian T-shirts, gifts, drinkware, journals and accessories. Her vision aligns seamlessly with Kerusso’s mission: Proclaiming the Good News through products about Jesus.