Local Business Focuses On Local Products
Ron Everett has centred his business around the ‘100-mile diet’ concept.
Everett understands the value in locally-grown food and at his store, Local Market and Cafe, you will not find anything not produced on Vancouver Island.
“I’m dealing with really, really local people,” says Everett. “And that means you’re eating way healthier. I’ve learned that it’s not only healthy to support your neighbour but it’s healthy for your body.”
Everett, who is a logger by trade, opened his shop with the idea of selling fine crafted wood furniture and any other local products people were willing to sell whether it be soaps, birdhouses or hats. Everett soon found his furniture was not a big seller but the food was.
“My whole focus was never to be a restauranteur, the idea was to support the community and give back,” he says.
He does that by giving his business to local farmers. And in return, the customer is ensured a better product, without antibiotics or hormones injected into their meat.