Merchants: ‘Shop Small’ Campaign a Success
Johnstown, PA – lack Friday, with its frigid, early morning lines and eye-catching doorbusters, is the same every year. The underlying themes are “save big, shop big.”
This year, more consumers than ever before chose to “shop small” on Saturday.
The newest post-Thanksgiving shopping hype holiday, Small Business Saturday, has begun to find legs of its own, according to a national survey, and local business owners are reaping the benefits.
Social Connections
Anne Harrill founded Océanne, in part, to regain her voice after leaving her home in France. What evolved was a company that champions other women do the exact same. ✨ Read our Spring 2024 Cover Story here: giftshopmag.com/article/finding-joy-in-the-everyday-oceanne-empowers-women-through-bold-curated-m...![]()
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📸: Photo courtesy of Anne Harrill.
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