Oct 21, 2008

Midwest announces call for entries in ‘Sparkle’ display contest

(Cannon Falls, MN) – Midwest, leading designer of the Seasons of Cannon Falls brand of holiday and seasonal home accents, premium Colonial Candle brand of candles and home fragrance products, and Delight brand of accents to brighten the home, celebrates the positive in the giftware and home décor industry, announcing a call for entries in its second annual “Show Us Your Sparkle” in-store display contest to honor and award independent retailers across the country for their innovation and creativity in retail display. Categories include 2008 Best Retail Display of Colonial Candle Product and 2008 Best Retail Display of Seasons of Cannon Falls Product.

“Back by popular demand, Midwest is hosting our 2008 ‘Show Us Your Sparkle’ retail display contest to help celebrate, showcase and share the innovative display ideas and creativity helping to drive independent retail business,” says Midwest President Frederic Contino. “Now more than ever in a tough economy, successful, resourceful independent retailers are creating a reason for customers to visit, shop in their stores and be inspired to recreate different looks at home, and creative displays are an excellent, cost-effective way to do just that.”

Submissions should be limited to two photos and should showcase Seasons of Cannon Falls and/or Colonial Candle product to be eligible, and if possible, impact in terms of increased traffic and sales. Criteria for judging include creativity and impact. Prizes include $500 in Midwest product credits for first place in each category, and $250 in Midwest product credits for second place in each category.

The deadline for ‘Show Us Your Sparkle’ contest entries is Friday, Nov. 28, 2008. All digital photo entries and descriptions should be emailed to your local Midwest account manager. To find your local Midwest account manager, please call 800-776-2075 and ask for customer service.

Winners will be announced during Midwest’s annual Sales Conference in December, and acknowledged during the January 2009 gift shows. To view last year’s winning entries, visit www.seasonsofcannonfalls.com and click on “Display Ideas.”

Midwest sparkles as a national leader in the giftware industry, bringing independent retailers dazzling product designs, award-winning display ideas, innovative merchandising programs, shining customer service, and an experienced and enthusiastic sales team. Through our Colonial Candle brand, we bring independent retailers the highest quality, innovative premium candles and home fragrance products featuring on-trend fragrances and colors, effective displays and the Colonial Candle Promise.

Through our Seasons of Cannon Falls brand, we offer a wide variety of exclusive holiday, seasonal, and everyday home decorations and gifts. And now through our Delight brand, we offer a complete collection of trend-forward candle accents to brighten the home. Please call 800-776-2075 or visit www.midwestofcannonfalls.com to view Midwest’s new e-catalogs, request more information or locate a showroom near you.