NYIGF Tools Facilitate Shopping And Sourcing For Buyers
WHITE PLAINS, NY, The New York International Gift Fair®(NYIGF®) is making it easier for buyers to source and shop – before, during and after – the market with a new pre-show attendee webinar, a series of onsite orientations, an online New Buyer Handbook and 24/7 access to NYIGF’s exhibitor search and Online Catalog Gallery. The summer 2011 NYIGF runs August 13-18, at New York City’s Jacob K.Javits Convention Center and Passenger Ship Terminal Piers 92 & 94.
“We want it to be as easy as possible for buyers to attend the NYIGF – whether for the first time or for the fortieth,” said Dorothy Belshaw, NYIGF director and GLM senior vice president. “Preparation is key to a successful tradeshow experience, and these tools will help NYIGF attendees get the greatest return on their investment.”
The new attendee webinar, titled “NYIGF Orientation — Get Ready, Get Set, Go!”,will introduce buyers to NYIGF — its four locations, 10 divisions and 400 product categories — while also addressing how to plan, organize and manage time at market. The online session will outline the Fair’s layout and categorization, and introduce the exhibitor search and Online Catalog Gallery as tools to source products and schedule appointments. The webinar, which is free with advance registration, will take place on Thursday, August 4, from 2:00PM – 2:45PM (ET).
During the Fair, NYIGF will host daily, free “NYIGF Orientation” seminars for first-time attendees. Presented in partnership with Giftware News and Baby & Kids, these sessions help new buyers to navigate the Fair, use the directory and make the most of their time at market. For the first time this summer, the sessions also will include an exclusive trend overview by Melody Udell, editor of Giftware News and Baby & Kids. The sessions run Saturday, August 13, through Tuesday, August 16, from 8:30AM – 9:30AM, at theJacob K. Javits Convention Center .
Advance registration is required for both the webinar and the onsite sessions. Registration, which is free, will be available online, after April 15, atwww.nyigf.com/programs.
An additional pre-planning tool available to NYIGF attendees is the “New Buyer Handbook” published by GLM::dmg events. This downloadable resource guide offers a step-by-step guide to planning a buying trip, creating a credit form, shopping a tradeshow, writing an order and following up with vendors after the market. A glossary of key trade terms – like advance dating, bill of lading and keystone – also is included. The free handbook is available online at http://www.glmshows.com/press/newbuyer_press.shtml .
Beyond preparation for shopping, NYIGF also facilitates pre-show and post-show sourcing through its exhibitor search and Online Catalog Gallery, which offers retailers access to thousands of exhibitors, lines and products which are exhibited at NYIGF. Through a simple keyword search, buyers are able to find products specific to their needs and interests.
The summer 2011 NYIGF exhibitor search and Online Catalog Gallery will be live online in April, and will remain active through September 30, 2011.
NYIGF runs Saturday, August 13, through Thursday, August 18, 2011, at New York City’s Javits Center and Passenger Ship Terminal Piers 92 and 94 in New York City. NYIGF is the nation’s premier gift, home and lifestyle marketplace, with 2,800+ exhibiting companies featuring an extraordinary breadth and depth of design-driven home fashion products and complementary giftware. Some 35,000 attendees from all 50 states and more than 85 countries worldwide are expected. Information and registration is available online at www.nyigf.com.
