Small Retailers See Stronger Holiday Sales
Economic concerns linger, but mom-and-pop retailers say they finally expect some cheer this season.
Nearly half are more optimistic about holiday sales vs. last year, according to a new survey of 792 small retailers by online small business community Manta. Four in 10 say they already have better sales compared with last fall.
“More than ever, the consumers in our community really seem to understand the value of shopping locally,” said Jodi Black, president and co-owner of Conover, N.C.-based Beautiful Brains Books and Games. “We are hopeful this trend will continue through the upcoming holiday season.”