Feb 2, 2022
Spielwarenmesse Digital releases the ToyAward prize winners

At the opening of Spielwarenmesse Digital, this year’s ToyAward prize winners were announced. The categories included: PreSchool, SchoolKids, Teenager & Adults, Startup and Sustainability. This year there were no nominees, and now winner, in the Baby & Infant category.

All of the award-winning innovations were selected, by a jury of international industry representatives, for their prospect for retail success, play fun, safety, originality, comprehensibility of the product concept, and workmanship and quality. An overview of all nominees and winners is available in the ToyAward Special Area on Spielwarenmesse Digital.

PreSchool (3-6 years) Category Winner

Emergency Doctor’s Backpack | Legler

The Emergency Doctor’s Backpack from Legler is a modern interpretation of the classic toy doctor’s bag. Inside the high quality rucksack are a number of authentic-looking tools for simulating mobile emergency care – from bandages and a stethoscope to a blood pressure monitor and a mini-defibrillator. The jury of experts was impressed by the design of the medical kit: “The modern representation of the tools and their largely softwood construction are especially worthy of comment.”

SchoolKids (6-10 years) Category Winner

Fabulus Elexus | Hutter Trade & GmbH & Co. KG & DUJARDIN

The secrets of chemistry are enchantingly packaged in the Fabulus Elexus set from Hutter Trade GmbH & Co. KG & DUJARDIN. Using the Book of Magical Elixirs, young magicians can conjure up various potions from snail slime and elves’ blood. Nor has the learning factor been neglected – before doing anything else, all the vials must first be labelled, and in doing so, children learn about the composition of the ingredients and what they do. “The kit has a big play-enjoyment factor and introduces chemistry to children in a fun way,” was the approving comment of the jurors.

Teenager & Adults(10 years and older) Category

echoes – The Audio Mystery Game | Ravensburer

In echoes by Ravensburger, mysterious cases have to be solved with the aid of audio sequences. First, the playing cards are scanned with an app. Using the audio hints that are then played back, the investigators work out how, and in what order, three cards need to be combined in order to reconstruct the sequence of events. In the view of the jury, “This audio game is ideal for the podcast era, and its aural hints will train players’ concentration.”

Startup Category

Piks | OPPI

OPPI has rethought the world of building bricks. Piks is an innovative set of wooden elements and conical soft rubber blocks, in different colors depending on their height. Its rounded tips create novel challenges for structural design. The instructions for reproducing the different illustrated designs are color-coded according to difficulty. The jury praised the way that “This toy construction kit trains children’s motor skills and concentration in equal measure.”

Sustainability Category

Animal Friends | Fischertechnik

In Animal Friends, Fischertechnik has launched a building kit from raw materials that are 50% renewable. Various creatures can be constructed from the kit. Particularly striking are the vivid and abstract colors of the exceptionally stable and versatile models. “In terms of sustainability, this innovation from Fischertechnik, a well-known manufacturing brand, is sending an important message to the industry,” commented the expert jury.


Tags: , ,


Social Connections


This year’s outlook is just peachy.The Pantone Color Institute named Peach Fuzz (PANTONE 13-1023) its 2024 Color of the Year, and the hue is already permeating retail. Here we present the latest products adorned in the peachy hue, as well as four complementary hues selected by Pantone for 2024. Read the Spring 2024 Trend Report here: giftshopmag.com/article/spring-2024-trend-report-peach-fuzz-and-its-supporting-cast/📸: Photo courtesy of Mud Pie. ... See MoreSee Less
View on Facebook
Gift Shop Plus Spring 2024 cover
Get one year of Gift Shop Plus in both print and digital editions for just $16.

Interested in reading the print edition of Gift Shop Plus?

Subscribe Today »

website development by deyo designs