The Link Companies and Don Mar Associates Align Forces For East Coast Expansion of Exemplary Sales and Service
The Link Companies (formerly The Southern Link of GA) is announcing new strategic initiatives after a tremendously successful year. The Link Companies has restructured its sales agencies in the southeast, while forming a new partnership with Don Mar Associates — the leading sales agency in the Mid Atlantic/Northern states. Fred Rosenkampff, CEO of The Link Companies, comments: “We are strengthening our Southeastern agencies with proven vendors and talented sales professionals. Our management team is thrilled about bringing new energy into our existing agencies while aligning with Don Mar Associates.”
The restructuring in the Southeast involves The Southern Link and Link 2 Sales, long time industry leaders. Link Lifestyle is closing and will now be integrated within the framework of The Southern Link and Link 2 Sales, with some vendors and territory managers moving into the aforementioned groups. Rosenkampff states,” Link Lifestyle was successful, but we think our direction for long-term growth is best suited for layering in great people and top-tier vendors within the two parent companies, with a focus on strengthening business on the entire east coast. This strategic move truly ushers in a new era for us, and we couldn’t be more excited.”
The unique alignment with Don Mar Associates takes advantage of two companies with a rich history of sales, service and strong relationships. Vendors and customers will benefit from these family-owned companies working together at markets in the Southeast, Mid Atlantic and Northeast. “We’ve always had an interest in this region and are already working with Don, Sal and their team,” says Brad Rosenkampff, co-owner of The Link Companies. “Our business philosophies are very similar, and we both have a strong reputation with the independent retailer. This is a natural fit.”
Both companies will retain standard operating procedures pertaining to management, corporate offices and sales teams. Vendor partnerships will remain unchanged, with the regions being separated geographically. The presence at the Atlanta markets was a big factor, according to Don Bouchard, co-owner of Don Mar Associates. “Our team works extensively at the Atlanta Markets, and now we have a partnership that allows us to maximize sales in The Link showrooms. We love this arrangement and are off to a great start!”
For more information regarding The Link Companies, please contact Brad Rosenkampff, COO of The Link Companies. brad@thelinkcompanies.com
For additional information regarding Don Mar Associates, please contact Don Bouchard or Sal Amodeo, Principals at Don Mar Associates. bouchdm@aol.com or sdamodeo2@verizon.net
About The Link Companies
Founded in 1985, The Link Companies, formerly The Southern Link of GA, have followed the vision of their founder, Fred Rosenkampff, Sr. His vision: A highly professional sales organization representing a diverse selection of both classic and on-trend companies in the gift/home décor industry. The agencies have since broadened with a tremendous presence in the fashion accessory market. However the vision continues, as the company strives to be the most admired and respected sales agency in the country through hard work, honest values and relationships. Comprised of The Southern Link, Link 2 Sales, and Key Sales, key account division — the agency has multiple ways of offering a wide selection of product lines and services for retailers and vendors. The company has gone through three major acquisitions in the last 10 years. In 2012, The Link Companies formed a partnership with Don Mar Associates, the leading sales agency in the Mid Atlantic/Northern states. The company is constantly evolving in the wholesale to retail sales environment, while staying true to core values established 27 years ago.
About Don Mar Associates
Founded in 1992 by Don Bouchard and Sal Amodeo, Don Mar Associates’ foundation is based on the strength of their highly motivated sales force. They pride themselves on building a strong customer base, with long-term relationships – and seeking innovative and quality Gift/Home Décor companies to represent. Over the years, Don Mar Associates has become one of the most admired and respected sales agencies in the Northeast and Mid-Atlantic region. Included in their Mission Statement are the words of the great Vince Lombardi: “The achievements of an organization are the combined results of each individual.”
