Summer 2008
Baskets that Work
By Shirley George Frazier
Gift retailers like you can benefit from creating and selling a wide assortment of gift baskets. Here are some ideas to get your creative juices flowing.
Shirley George Frazier
Shirley George Frazier is recognized as the foremost authority on the gift basket industry. She's appeared on The Food Network and CNBC, is quoted in business and consumer magazines, and is author of How to Start a Home-Based Gift Basket Business and The Gift Basket Design Book. Shirley also conducts gift basket classes, operates GiftBasketBusiness.com, and works with small and large retailers to develop successful gift basket programs.RELATED
Social Connections
This year’s outlook is just peachy.The Pantone Color Institute named Peach Fuzz (PANTONE 13-1023) its 2024 Color of the Year, and the hue is already permeating retail. Here we present the latest products adorned in the peachy hue, as well as four complementary hues selected by Pantone for 2024. Read the Spring 2024 Trend Report here: giftshopmag.com/article/spring-2024-trend-report-peach-fuzz-and-its-supporting-cast/📸: Photo courtesy of Mud Pie.
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