Summer 2009
Get ‘Em to Your Store By Poornima Apte

Before hosting her event, retailer Patti Harbin of In-Courage in San Antonio, TX, used promotional materials from Lolita to create this gorgeous invite. Because she was strapped for time, she distributed the invitations at local salons and stores in town. Harbin got the cards printed from Postcard Press (the company is now called Next Day Flyers) based in California. Note that Harbin’s marketing collaboration with a local restaurant—Pam’s Patio Kitchen—is clearly outlined in the invitation copy.

Poornima Apte

Poornima Apte is an award-winning experienced freelance writer and editor. Learn more at wordcumulus.com.




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This year’s outlook is just peachy.The Pantone Color Institute named Peach Fuzz (PANTONE 13-1023) its 2024 Color of the Year, and the hue is already permeating retail. Here we present the latest products adorned in the peachy hue, as well as four complementary hues selected by Pantone for 2024. Read the Spring 2024 Trend Report here: giftshopmag.com/article/spring-2024-trend-report-peach-fuzz-and-its-supporting-cast/📸: Photo courtesy of Mud Pie. ... See MoreSee Less
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