Jan 30, 2012

Atlanta Apparel Mart Offers Seminars, Networking Opportunities and Fashion Shows In February

Atlanta Apparel Mart will turn up the wattage on style and retail opportunities as AmericasMart presents the Atlanta Apparel Market Feb. 2-6 (Temporaries (Feb. 2-5).

In addition to the revamped and re-energized fashion shows and networking opportunities, Atlanta Apparel Mart is presenting seminars designed to help retailers increase the purchase price per customer, keep their fingers on upcoming styles and trends, and properly marketing your merchandise – including mark-downs.

Leading off will be “Increase the Impulse: Live Merchandising Demonstration and Breakfast”, presented by fab’rik. Taking place on Thursday, from 10 a.m. to 11 a.m., in Building 3, Floor 2, Center Stage, this presentation will cover all aspects of building your impulse sales, and demonstrate how to place your products to get the best results from cash wrap traffic.

Friday, from 10 a.m. to 11 a.m., will be The Retailer Hour of February Atlanta Apparel, entitled “Mimosas and Mingling.” Retailer participants will enjoy an intimate environment of free-flowing education on hot topics in the apparel retail industry, paired with complimentary mimosas and a light breakfast. Conversations will begin promptly at 10 a.m.

Jesse Garza and Joe Lupo of Visual Therapy will lend insights at “Live Style: The Fashions of Future Seasons,” that will take place Friday from 2:30 p.m. to 3:30 p.m. Created as a new standard for developing original style, Visual Therapy is now heralded as a leader in the field of Luxury Lifestyle Consulting. Jesse and Joe’s unique 5- Step approach to identifying and nurturing ‘your style type’ is transforming men’s and women’s lives with an inspirational and educational program for wardrobe and self -transformation. The presentation will take place in Building 3, Floor 2, Center Stage.

Rounding out Friday night at 5:45 p.m. will be the Bubbles and Bubbly Pre-Style Runway party, which will be paired with bubbles, food and complimentary beverages. This is the place to be before you see the unveiling of 150 of the best looks for Spring II and Summer seasons at the Style Runway Fashion Show. Starting promptly at 6:30 p.m., come view the latest fashions from AmericasMart’s Temporaries and permanent showrooms that were hand-selected by internationally renowned stylists David Goodrowe and Tim Hobby of Goodrowe & Hobby.

T.J. Reid, editor of the Fashion Advantage Magazine, will present “Retailing 101- The M’s: Merchandising, Marketing and Mark-downs,” on Saturday, 10-11 a.m. in Building 3, Floor 8, Buyer’s Lounge. One of America’s most popular speakers on the topics of retail business, promotions, advertising, and customer service, T.J. Reid is the author of three best-selling retail business books. She is also the editor of Fashion Advantage, a magazine for specialty stores, in its 20th year of publication with thousands of subscribers throughout North America.

About AmericasMart
AmericasMart Atlanta is the nation’s only global wholesale marketplace housing the world’s single-largest collection of home, gift, area rug and apparel merchandise. The largest of AmericasMart’s 13 annual Markets and shows, the January Atlanta International Gift & Home Furnishings Market and Atlanta International Area Rug Market is the ignition switch for global retailing with buyers from every U.S. state and more than 90 countries discovering product in more than 1,400 showrooms and more than 2,500 temporary exhibiting companies. Located in downtown Atlanta, the AmericasMart complex contains more than seven million square feet of space. It’s a huge global stage on which manufacturers, designers and sales representatives unveil new lines, launch new designs and introduce new categories – all for the benefit of buyers seeking all that is fresh and first in the home, rug, gift and apparel arena. For more information, please visit www.americasmart.com.