Kastel International Named Exclusive U.S. Distributor for Mebby
Kastel International is proud to announce the company has been named U.S. distributor for Mebby. Mebby, Italy’s fastest growing nursery brand offers a wide range of babycare products dedicated to meet the needs of today’s modern parents. Kastel will launch Mebby in the U.S. with the Mebby Jelly Baby, a memory foam changing mat and the Mebby Bath Toy Store, a cleverly designed bath toy holder. Kastel International designs, implements and manages sustainable distribution systems for small to mid-sized consumer product brands with a specialty focus in the juvenile industry.
The Mebby Jelly Baby is the first-ever changing mat made from soft memory foam and ergonomically shaped to fit baby. The PVC-free changing mat is 100% waterproof, anti-bacterial, Latex-Free and hypoallergenic. The mat grips to a changing table or dresser without having to attach it, stays at room temperature for warm comfort for baby and can be easily wiped clean. Jelly Baby can be used on its own or with its separately available terry backed machine washable liners. Jelly Baby is offered in Cream, Pink or Blue and has a recommended retail of $49.95. A two-pack of Jelly Baby machine washable liners is available separately for $29.99.
Mebby brings innovation to baby’s bath with the Bath Toy Store, a smart bath toy storage solution to help keep baby’s bath toys tidy and clean. This bath toy storage container has a two-piece system for drying bath toys, with two nested buckets in gentle pastel colors. The inner bucket has drain-holes in the bottom, and the outer bucket catches the water running through. A wide opening at the top keeps air circulating through, avoiding the breeding of nasty mold. Its compact and attractive design allows for it to remain in the bathroom to neatly and tidily store bath toys. The Baby Toy Store compliments any bathroom décor and is always ready for next time use! Available in four stylish color combinations:Ice Blue and Grey, Cream and Mint, Orange and Green and Fuchsia and Orange. Recommended Retail: $24.95
“Jelly Baby and Bath Toy Store are both ingenious products not to mention affordable and stylish, items that moms will love for everyday use,” said Stellario D’Urso, President, Kastel International. “We are thrilled to add Mebby to the growing Kastel portfolio of distinctive juvenile goods brands.”
About Mebby/Medel Group
Parma, Italy-based Mebby offers a new generation of baby products dedicated to the needs of mother and baby. Medel, Mebby’s parent company has a longstanding reputation as a trusted medical device manufacturer, spanning over forty years. The Mebby babycare range of innovative, efficient and safe products meet the needs of today’s modern parents while respecting the environment in which we live. The Mebby collection includes products for breast and bottle feeding, teething and bath time. For more information visit www.mebby.it.
About Kastel International
Founded in 1996 by Stellario D’Urso, the Kastel portfolio in addition to Mebby includes Netherlands-based Mutsy, a leading manufacturer of strollers and baby/toddler seating items, Spain-based Babyhome which offers an award-winning collection of modern designed baby gear, Jahgoo, a collection of baby/toddler bathroom items including potties, baby bath/bath support and step stools and BabyZoo, a collection of fun and smart designed sleep aids for young children. The Kastel team is comprised of seasoned marketing industry veterans with global experience handling domestic and European-based brands. For more information visit www.kastelinternational.com or call (908) 879-1012.
