Spring 2019
Mobile Boutiques By Debbie Eisele

Fashion, accessories available on the go and sometimes right outside your door

Food trucks are popular, so why not reinvent the proverbial wheel and create a mobile fashion and accessory store? Many retailers use trucks to sell merchandise at festivals, art fairs, private parties, and more. This shopping trend is growing — in small towns and large cities.

In the past few years, more entrepreneurs have engaged in the mobile storefront as an alternative method of providing goods to customers and avoid the higher cost of brick-and- mortar locations, or to augment retail store sales.

So, what is the allure of this type of store? Gift Shop researched operational support for entrepreneurs and sought advice and information from several mobile boutique owners on fashion and accessory trends, operational considerations and more.

Read on and see how Uzuri Mobile Boutique, The Boutique Truck, and Avabelle Boutique (formerly Gracie James Clothing truck) are paving their own successful paths in the mobile fashion industry.

Operational Considerations

Mobile boutique retailers are on the rise and sometimes owners may have specific logistical or operational issues to address. Entrepreneurs have a go-to resource, American Mobile Retail Association (AMRA), which provides resources, consulting, event information, and helpful tips for mobile truck owners. AMRA was formed to help mobile retailers and communities served by the businesses. For more information on AMRA services and memberships, call 213-785-4783, email info@americanmra.com, or visit www.americanmra.com.

Inspiration from Mobile Boutique Owners

Mobile Boutique: Avabelle Boutique

Mobile Boutiques: Uzuri Mobile Boutique

Mobile Boutiques: The Boutique Truck

Debbie Eisele

Debbie Eisele is the former managing editor for Gift Shop Plus, Stationery Trends and a variety of special issue publications, including: The Guide, Holiday Shop, Celebrations & Occasions and Waterfront Living.

Social Connections

Gift Shop Plus Spring 2024 has arrived, and it couldn't be a more gorgeous issue! 🌷 Cover to cover, this edition is packed with the latest trends to help guide business as you begin to think about the next buying cycle in just a few months. "Radiance, Redefined" (page 54) introduces four jewelry makers, unveiling the freshest trends in the market. To learn which eco-conscious companies are launching collections that positively impact the planet, flip to "Green-Living Essentials" on page 62. We're also thrilled to introduce a new category for us at the magazine: Sports & Tailgating. Head to page 66 to read about products that will elevate the tailgating experience and learn how to merchandise for the NFL's budding demographic. Also in this issue is our Stationery Lookbook, Halloween & Fall Décor feature and dozens of the freshest product offerings. Read our Spring 2024 issue here: www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2024/index.php#/p/1📸 courtesy of Océanne. ... See MoreSee Less

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