Scripted Fragrance

Winter 2025 Atlanta Market: Carly’s 25 Picks By Carly McFadden

Winter 2025 Atlanta Market is now in the books — and it certainly did not disappoint.

With more than 1,000 showrooms and 6,000 product lines, there was plenty to keep attendees busy and inspired. Speaking to wholesalers, there was resounding positivity around the market — with many saying it reminded them of pre-pandemic days: heavy order-writing, excited buyers and rarely a moment for respite. The energy was palpable.

I myself hustled and bustled for several days throughout the market floors. From freshened-up collections to never-before-seen trends, I couldn’t get enough of the product debuts.

I came home with well over 1,000 product photos and a bounty of new inspiration. Here are 25 standout finds that I simply can’t quit thinking about.

nora fleming
nora fleming
Simply Southern
Simply Southern
carol & frank
carol & frank
C&F Home
C&F Home

 

Graphique
Graphique
Ragon House
Ragon House
Mud Pie
Mud Pie
SunnyLife.
SunnyLife.
Rifle Paper Co. through Ivystone
Rifle Paper Co. through Ivystone
Jilzarah
Jilzarah
Honestly Margo.
Honestly Margo.
Primitives by Kathy
Primitives by Kathy
Transpac
Transpac
Cuddle + Kind
Cuddle + Kind through OneCoast
Hazel Mazel through Ivystone
Hazel Mazel through Ivystone
The Whitehurst Co.
The Whitehurst Co.
Michelle McDowell through OneCoast
Michelle McDowell through OneCoast
Vondels through Ivystone
Vondels through Ivystone
Sullivans
Sullivans
Noble Mick's through Roadrunners
Noble Mick’s through Roadrunners
Mud Pie
Mud Pie
Transpac
Transpac
Fire & Pine
Fire & Pine
Hang through Roadrunners
Hang through Roadrunners
Rain Jewelry
Rain Jewelry

Featured image: Scripted Fragrance.

Carly McFadden

Carly McFadden is the editorial director of Gift Shop Plus, Stationery Trends and Lawn & Garden Retailer.




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