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The Science of a Gift Store

The Science of a Gift Store

Experiment for successful sales What are the scientific odds that, in 1797, the first members of the amateur scientific society known as The Maryland Academy of Sciences could imagine that their informal discussions might one... more »
Editor’s Letter: Make Your Presence Known

Editor’s Letter: Make Your Presence Known

Call me old fashioned, but I still prefer the feel of a book in my hand, a greeting card or walking the aisles of a store to their electronic counterparts. There's just something to be... more »
MASTERing Retail

MASTERing Retail

By Ken Nisch Chairman, JGAToday the most typical formula for a self-help book-be it for personal, business or solving the world's problems-involves "steps." These steps help us organize, prioritize and provide a bit of a... more »
Mission: Possible

Mission: Possible

With the good comes the bad, and in the case of retail employees, this is often the situation. From late arrivers to gossipy co-workers to lazy performances, many associates come with attitudes and habits that... more »
Raise Awareness, Raise Funds

Raise Awareness, Raise Funds

When making a purchase makes a differenceMany guests that visit zoos, aquariums and museums do so because they have an interest in their surroundings and the story behind what they're seeing. Parents often hope that... more »

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