Jul 24, 2012

Boutique Popcorn Store Celebrates the Art of Kernels on Lower East SideBy Serena SolomonDNAInfo.com

Lower East Side, NY – Casual snackers, be warned — the owner of new popcorn shop on Orchard Streets uses terms like “a great canvas” to describe what many of us munch mindlessly in a darkened movie theater.

Self-described “snacking expert” Jean Tsai, who opened Pop Karma Monday at 95 Orchard St., prefers her artisanal kernels to be the star of the show — and healthy, too.

That doesn’t mean they aren’t addictive and tasty.

“I snack all the time,” said Tsai, 40.

It’s her years of first-hand snacking knowledge that led her to create specialty popcorn in exotic flavors that offer a mindful alternative to the theater’s butter-soaked sludge.

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