Mar 16, 2011

Dena Designs And Zrike Forge License Agreement For Dena Home

Oakland, NJ – Dena Designs, Inc and the Zrike Company, have signed a license agreement to develop Dena Home tabletop and ceramic product in 2011. Dena is the award-winning lifestyle designer, creative force and visionary behind Dena Designs, and The Zrike Company is one of the top tabletop and giftware resources in the United States, known from coast to coast for the quality and variety of its dinnerware, glassware, and flatware designs.

Dena’s dinnerware and gift collections will debut at the New York Tabletop show, April 12-15, 2011. Says Zrike President, David Zrike, “Dena’s talent and versatility coupled with the steady rise of her brand, represents a great fit with our company initiatives.” The collection will feature the fashion forward lifestyle design that celebrates traditional hand techniques with a modern twist.

Dena™ is a growing force in the world of home decor, with multiple adult bedding collections under the Dena Home label now in Bed, Bath, & Beyond with additional collections going in store this spring. Licenses have also been secured in bath product, home dècor fabric, rugs, textiles and publishing.

“We are very pleased to work with The Zrike Company,” says Alex Meisel, Licensing Business Developer for Dena Designs. “They are known for beautiful product quality, strong retail presence and for aligning with evergreen brands.”

Artist, illustrator, TV host, and widely syndicated newspaper columnist, Dena is a leading designer whose signature blend of joyful colors and prints warms the hearts – and homes – of consumers the world over with collections for baby, tween, adults and home.

www.denadesigns.com

www.zrike.com