Ganz, Midwest CBK announce merger of all sales and operations
Ganz, leading holiday, gift and home décor designer and manufacturer, has decided to merge sales and operations with its sister company Midwest-CBK. The merger includes the Midwest-CBK brand name and popular holiday, gift, and home and outdoor décor business. Simply Noelle will create its own sales force run by its Wilmington, NC distribution facility and staff.
A key component to this strategy is to maintain the integrity of each brand identity. This will be done through maintaining the core product development teams from each brand. The Midwest-CBK brands are a perfect complement to the Ganz product line; a combined Sales Force will result in a proficient and successful team in the industry and enable the independent retailer to have a one stop shop for all their gift and home décor needs.
“We are excited about the possibilities in uniting GANZ and Midwest-CBK,” say Howard Ganz, President of Ganz. “This will undoubtedly lead to greater efficiencies in all aspects of the business and especially be of great benefit to our customers. Salespeople will be able to service our retailers with a wide selection of holiday, gift and home décor products, that reflects the depth of design for which each of these three brands are well known.”
For nearly 50 years, Midwest-CBK has been a national design leader in holiday, gifts and home and outdoor décor. Products feature excellent prices and terms designed to boost your margins; an experienced, dedicated sales team to assist you at the store level; award-winning display ideas. Please visit www.mwcbk.com or contact your local Midwest-CBK account manager for more information.
For nearly 70 years, Ganz has delivered some of the best gifts in the world: giftware, fashion accessories, top-trending décor, baby fashion and huggable plush, garden, holiday and finishing touches for the home. Kissing Krystals and Crystal Expressions. Corporate Headquarters are located in Toronto, Canada, with U.S. offices in Atlanta and Los Angeles, and overseas offices in Hong Kong and Shanghai.