Jul 24, 2007

Mud Pie Debuts New Additions to Its Popular EiEiO Collection

July 2007 – Mud Pie’s Popular EiEiO collection received even more accolades, when Bachelorette star, Trista Sutter received the three-piece Cow Clothing Set as a baby gift. As featured in US Weekly’s July 9, 2007 issue, Trista was photographed with a classic facial expression that undeniably said, “Oh, this is so cute!” Due to the collection’s popularity, Mud Pie is introducing new additions including adorable EiEiO fur jackets, footed sleepers, burp clothes, teether blankies, door pillows, fork and spoon sets, bathtub toys, scrubbies and soaps.

Inspired by the favorite children’s song “Old McDonald Had a Farm,” the EiEiO gender-neutral farm animal clothing features multi-layered dimensional details and is machine washable. More items from the collection include pre-walker wipeable booties with adorable plush accents, acetate boxed animal face bibs, 3-piece clothing sets in acetate t-shirt boxes, socks embellished with dimensional tails, onesies with soft plush faces and security blankets with rattles. The collection is available in Cow, Lamb, Bunny, Duck and Horse.

EiEiO Bunny Hooded Fur Jacket with Rattle / plush bunny hooded jacket with removable rattle features pink satin lining and multidimensional face and tail; comes with pink satin hanger / Also available: Horse (blue), Duck (yellow) and Lamb (white) Hooded Fur Jackets with Rattles / 0-12 months / MSRP $30.00

EiEiO Horse Footed Sleeper / 100% cotton long-sleeved sleeper features dimensional animal face, feet and tail details with old-fashioned snap back / Also available: Pink Bunny, Yellow Duck , Green Cow and Blue Lamb Footed Sleepers/ 0-6 months / MSRP $20.00

EiEiO Duck Burp Cloth / soft waffle weave cotton cloth features duck applique and ribbon border/ 17″ x 13″ / Also available: Bunny, Horse Cow and Lamb Burp Cloths/ MSRP $7.50

EiEiO Cow Door Pillow / plush pillow with multidimensional applique and “Shhh” embroidery, perfect for baby’s door or crib / Also available: Bunny, Horse, Duck and Lamb Door Pillows/ 11″ x 6.5″/ MSRP $10.00

EiEiO Plush Lamb Play Blanket / Soft blanket features plush lamb head, feet and tail. Perfect for crib or playtime/ Also available: Bunny, Horse, Cow and Duck Play Blankets/ 35″ x 35″/ MSRP $20.00

EiEiO Teether Blankies / mini-reversible plush and satin blankets feature teether and ring toy to entertain baby /9″ x 8″/ MSRP $9.00 each.

EiEiO Squirt Toys Set/ bathtub toy set includes five colorful EiEiO little squirts / 2″ x 2.5″ each/ MSRP $10.00

EiEiO Bath Scrubbies / highly detailed scrubbies are soft and playful for baby’s bath / 7″ x 5″/ MSRP $4.00 each

About Mud Pie
Mud Pie, established in 1988, is an award-winning international gift company that offers products reflecting current trends and popular design. Mud Pie products are showcased in three collections: Mud Pie Baby, Mud Pie Pet and Mud Pie Gift/Home. With creative packaging and value-pricing, Mud Pie presents exceptional items for gift giving as well as self-purchases. Mud Pie was recognized for its creativity and innovation in 2006 when the firm garnered the coveted Earnie Award from Earnshaw’s magazine for “Best Gift-able Items.” The firm maintains strong relationships with its retailers, providing quality order fulfillment and exceptional customer service. For more information visit www.mud-pie.com or call 1-800-998-1633.