NYIGF Joins WGSN Advisory Forum
White Plains, NY — An exclusive agreement between the New York International Gift Fair® (NYIGF®) and WGSN, one of the world’s top style and trend forecasting services, will position NYIGF as the sole U.S. home, gift and lifestyle market on the prestigious WGSN-homebuildlife Advisory Forum.
This strategic partnership marks the forthcoming launch of WGSN-homebuildlife.com (www.wgsn-homebuildlife.com), a new trend forecasting entity and product development tool focused on the needs of the global home and interiors industries. The WGSN-homebuildlife.com Advisory Forum is comprised of industry-influencing professionals from across the globe ― with just two U.S. markets (NYIGF and High Point) represented among its 12 members. Its purpose is to examine and share knowledge and insight into pressing social issues including environmental and human concerns, the state of home-related design and commerce and future changes and trends.
Dorothy Belshaw, NYIGF director and GLM senior vice president, will represent NYIGF on the WGSN-homebuildlife.com Advisory Forum. “Global home and interiors suppliers represent a $350 billion worldwide industry, and they are an integral component to the success of leading wholesale markets like NYIGF,” said Belshaw. “Our involvement with WGSN will provide NYIGF participants with the most current and pertinent global trend information.”
As the exclusive, online global “trend creative” partner with NYIGF, WGSN will provide unique insights on the evolving and global home and interiors industries to NYIGF exhibitors and attendees, both during the semi-annual markets and throughout the year on www.nyigf.com.
“We are extremely pleased to invite NYIGF to join our Advisory Forum,” said Stephen Morgan, commercial director for WGSN-homebuildlife. “The forthcoming launch of www.wgsn-homebuildlife.com will be our trend analysis and creative inspiration service for the home and interiors industries, and is a natural follow-on to the success of www.wgsn.com.” More information about this exclusive partnership is available online at www.wgsn-homebuildlife.com/nyigf, and visitors to the site will receive a WGSN report about GLM’s recently concluded ICFF® (International Contemporary Furniture Fair®).
As a global authority on style and design, WGSN identifies and analyzes current and future style trends, and provides its customers with state-of-the-art online tools which can be used to create commercially successful products and services. WGSN defines and shapes wining style and design for over 36,000 customers globally. WGSN customers include many of the world’s leading apparel, style, design and retail companies including Levi Strauss & Co., Adidas, Nickelodeon & Viacom Consumer Products, Benetton Group, and Marks and Spencers, among others. WGSN is based in London and has offices in New York, Hong Kong, Seoul, Los Angeles, Melbourne and Tokyo. For more information, visit www.wgsn.com.
NYIGF is the nation’s premier gift, home and lifestyle marketplace, with 2,800 exhibiting companies featuring an extraordinary breadth and depth of design-driven home fashion products and complementary giftware. The summer 2010 market takes place Saturday, August 14, through Thursday, August 19, at New York City’s Jacob K. Javits Convention Center and Passenger Ship Terminal Piers 92 and 94. Some 35,000 attendees from all 50 states and more than 85 countries worldwide are expected. Information and registration is available online at www.nyigf.com.
