Share Your Story: Zaria Cards
This greeting card company offers personalized handmade creations.
Many makers and retailers face similar challenges, but can learn from one another. We encourage you to Share Your Story so we may in turn share it with others in the retail industry.
Zaria Cards is greeting card company that specializes in one-of-a-kind designs. N’jeri Agyeman, co-founder of Zaria Cards, explained that its cards are authentically handmade and designed and produced in-house.
“Our cards are meant to give a personalized and scrapbook feel as if your family member, loved one and/or friend sat down to personally make you a card,” Agyeman shared.
Additionally, Zaria Cards offers a customization service that enables customers to customize a single or multiple card order. The customization can be made to the illustration, card stock, color and even the messaging.
“Our cards come in our one-of-a-kind Zaria Cards designer gift boxes to provide the full experience from the moment our customers order the card to the moment they receive a Zaria Card,” Agyeman said.
Agyeman noted that the most requested items in inventory at the time this was written were the Self Care Birthday Card, Stressed Spelled Backwards Birthday Card and A Toast Card.
Zaria Cards also has other designs that are performing well:
Abstract Momma’ Love
Chill Birthday Card
This year, Zaria Cards joined the Greeting Card Association and attended *Noted: The Greeting Expo this spring. “Being that we are a new company, we are learning the ropes of this exciting industry,” Agyeman shared. “We are excited to have just joined the Greeting Card Association and for this to be our first year attending the Greeting Card Noted Expo as a first-time exhibitor.”
Zaria Cards Retail Tip
“So far on our journey as a new company we have learned that finding the right printer is so important and probably the biggest challenge you’ll have when starting a greeting card company. It’s totally normal for it to take some time until you find the perfect fit for your brand and don’t feel the need to rush this part of the process,” Agyeman said. “Take your time so that you are genuinely happy with your product.”