Social Media and Shopping: New Event Focuses on Promoting Small Businesses
New York, NY – With May being National Small Business Month, the social and shopping network OpenSky and several partners have launched The Small Business Breakthrough, a national movement to celebrate, recognize and promote small businesses and entrepreneurs in the United States.
“Consumers are moving away from the mass market retailers and brands,” said John Caplan, founder and CEO of OpenSky. “It’s time to celebrate the entrepreneurs that make this country great.”
On May, 2, OpenSky and its partners — Dotbox, Dwolla, Edison Nation, Goodsie, Kabbage, Mad Mimi, Martha Stewart’s American Made, Patch, ShopKeep POS, and Xero — launched a nation-wide call to action encouraging consumers to help their favorite small businesses break through the noise created by big box brands and grow. Consumers can do this by visiting www.SBBreakthrough.com to nominate small businesses for a Breakthrough Award and then sharing their nominated business with friends via social media using the hashtag #SBBreakThru.