Jun 6, 2012

Tervis Is Going “Greek” with New Collection Featuring Sororities and Fraternities

Tervis is going “Greek” with the announcement of a new license agreement with 19 national sororities and fraternities. The “Greek” collection of drinkware will be initiated this summer at a variety of Tervis retail partners including gift stores and college bookstores.

“The sorority and fraternity community aligns well with our brand,” said Rich Kaplan, President and Chief Brand Officer at Tervis. “We are proud to partner with organizations that share a commitment to leadership, friendship and service, along with a fun outlet to express your personality and interests.”

With more than 12,000 chapters on 800 campuses and 9 million past and present members, the Panhellenic community is a brotherhood – or sisterhood – of individuals dedicated to the “Greek” life.

Tervis, too, shares a loyal following… and with good reason. Tervis fans, or Tervo-maniacs, as they’re affectionately called, know that Tervis drinkware keeps cold drinks cold and hot drinks hot, whether walking to class or heading to a chapter meeting. This American-made drinkware is backed by a Tervis lifetime guarantee, is safe in the microwave, freezer and dishwasher, and is virtually unbreakable – ideal for the fraternity house. And as with all Tervis products, consumers have the ability to personalize their Greek drinkware too.

Tervis proudly accepted bids from 19 different Panhellenic organizations including those below:

Fraternities:
Beta Theta Pi
Kappa Alpha Order
Lamda Chi Alpha
Pi Kappa Alpha
Sigma Alpha Epsilon
Sigma Chi
Sigma Phi Epsilon
au Kappa Epsilon
Phi Delta Theta

Sororities:
Alpha Delta Pi
Alpha Gamma Delta
Alpha Xi Delta
Delta Delta Delta
Delta Gamma
Delta Zeta
Kappa Alpha Theta
Kappa Kappa Gamma
Pi Beta Phi
Zeta Tau Alpha

The emblem designs are available in all drinkware sizes, as well as the new Water Bottle. The “Greek” collection is available for $10.99-18.99.