Nov 16, 2007

Zoobies Awarded Top Toy of the Year by TD Monthly

Toy Directory Monthly has named Mashaka the Monkey by ZoobiesTM as recipient of their 2007 Top Toy Award. Mashaka is an adorable red monkey with gangly arms that transforms into a pillow and blanket. According to TD Monthly editor Julie Jones, Mashaka “has been selectedbased on several factors:high quality and play value, innovative design or application, popularityand strong sales withinspecialty retail storesand/or the potential to really impact the market in the coming year.”

JC Smoot, the co-inventor ofZoobiesTM , launched the Safari Line in February and the product has been a huge hit. According to JC, “This year has been a lot of fun. We have great momentum with all the publicity and awards we’ve won that will carry over to the new line coming out next year.” In addition to winning the TD Monthly Top Toy, ZoobiesTM has also won the Oppenheim Gold Award, Creative Child Magazine’s Toy of the Year, CTTC 3 Star Rating, been named a JPMA Innovation Finalist and was featured in the ASTRA “Best-for-Kids” 2007 list.

For more information, please refer to zoobies.com.