technology

IMC adds badge-scanning capabilities to RepZio

International Market Centers (IMC) launched a new feature to the RepZio sales app that incorporates market-badge scanning, creating a direct connection between market activity and RepZio customer data. The new feature debuted at IMC’s Las... more »

Keena selects e-commerce platform MarketTime

Keena, a boutique wholesale manufacturers’ representation agency offering expertise to brands in the gift, home and fashion categories, selected MarketTime as its sales enablement and e-commerce platform. According to the company, Keena expects to realize... more »

Technology improves consumers’ shopping experience

Consumers are embracing the use of retail technology to improve their shopping experience, according to the latest issue of the Consumer View report released today by the National Retail Federation (NRF). “Technology has become part of our... more »

Text Messaging Services: Are They Right For You?

Every few years, store owners are presented with a new technology to help them improve their reach with customers. First it was email, then social media, and now many marketing experts are recommending using text... more »