Jul 30, 2024

Las Vegas Market names 6 Best Booth Winners for Summer 2024 edition

Las Vegas Market has presented “Best Booth” Awards to six temporary exhibitors, in recognition of exceptional merchandising and visual innovation. The Summer 2024 Gift & Home temporary exhibits run through Wednesday, July 31, 2024, at the Expo at World Market Center Las Vegas.

“The recipients of Las Vegas Market’s Summer 2024 Best Booth Awards showcase unparalleled excellence within their designated categories,” said Karen Olson, ANDMORE executive vice president and chief marketing officer. “These awardees epitomize the cutting-edge creativity and presentation that define the essence of Las Vegas Market.”

Summer 2024 Las Vegas Market Best Booth Awards winners are:

Best of Show: Brian’s Bookfactory/Kader Boly Art, EXPO-1718

Represents the highest level of achievement through use of all categories of visual excellence into one cohesive and holistic visual presentation.

Best Product Merchandising: Chez Gagné, EXPO-618

Recognizes a sales-oriented display that successfully showcases and cross-merchandises product lines to promote sales. All elements of visual merchandising – lighting, signage, product display – are employed for greatest impact.

Best Branding Display: Golden Gems, EXPO-707

Represents distinct and memorable branding that successfully communicates the company’s brand through signage and special fixtures.

Best Interactive Elements: Burnstone, EXPO-1813

Incorporates elements that captivate buyer attention and prompt engagement and encourages immersive experiences with the product line.

Best Use of Color: Cavallini Papers, EXPO-1518

Employs color to elevate product presentations and integrates different tones and hues throughout the display.

Best Storytelling: Maileg, EXPO-1618

Uses visual merchandising to narrate the story of the product(s) and company, attract customers, inspire engagement with products and represent unique brand stories.

Best Booth judge, Rob Pearce of Rob Pearce Designs, considered merchandising, story-telling, brand identity, color and interactivity in determining winners. Judging for the second consecutive Las Vegas Market, Pearce is a veteran of the wholesale tradeshow design industry, offering services such as design planning, lighting, finish and material selection and more. www.robpearcedesigns.com