Putting Marketing Trends on Small-Business Radar
For small businesses, few issues are as important as marketing.
You have to find and keep customers if you’re going to stay in business, but few aspects of business change as quickly as marketing today. Every year, I’m asked to give workshops and speeches giving an overview of marketing techniques for small businesses, and just about this time each year, I do a roundup onwhat’s changed that small businesses need to know.
So here’s my roundup of the trends and developments in marketing that have happened since last year: