Display Inspirations

Baby Displays to Coo Over

Have your baby sales enjoy a growth spurt by adding a touch of creativity to your tried and tested displays. Retailers around the country share their ideas for what works.Children's stores are wise to have... more »

Jewelry Displays That Dazzle

Sure, you can use traditional risers but a little creativity with different props can go a long way in really making your store's jewelry inventory stand out. These ideas will inspire you to try your... more »

Off-the-Wall Sales!

If you're running short of merchandising room, or even looking for prime selling space, don't ignore your walls. The last issue of GIFT SHOP looked at how walls can covey your store's marketing message. Here... more »

Tried and Tested: Testing Station Basics

Providing customers with experiential shopping promotes sales. This is especially true when you're selling bath and body products. Testing stations, however small, are essential for effective selling in the merchandise category. Here are some do's... more »

Glowing Displays

Make sure to use candles to accent lifestyle and tabletop displays. Show off your candlesticks and candleholders. Customers looking for candles end up adding candlesticks; customers looking for candleholders usually add the candles. It's a... more »

Fabulous Folds

Table linens are an attractive part of every table setting. Displaying them with élan will entice your customers to say: "I'll take it just like that!" Heart Shape Retailer Stephen Chou of Bumblebee Linens in... more »

Tabletop With a Dash of Zest!

Sometimes a plate is just a plate until you add the accessories. Then it becomes something that the customers can picture in their homes. Quite often they will end up buying the whole set—it's an... more »

Working Fixtures

Every gift shop has one or two favorite staple fixtures that can be redone to showcase seasonal displays. Here's how one retailer works her favorite antique side table using basic principles of visual merchandising.Retailer Cynthia... more »