Display Inspirations

Balancing the Books

Cross-merchandising is straightforward with displays that feature books. A well-placed book can set the tone for a display, identify a theme and serve as visual merchandising “lifts” or bases. (more…) more »

Plum Crazy

Say it with flowers! Bonus points if they conform to color trends. Here are a few examples in hues of purple – the 2014 shade of the year. (more…) more »

Shelf Improvement

Need new display shelving on a budget? Here’s where to look! Stacked table shelves afford more flexibility in display options as compared to other shelving units. The various levels allow for segmenting within the department.... more »

Check it Out!

First impressions are important in retail, but last impressions are just that – lasting. The accessibility and presentation of the cash-wrap affect the final amount of a sale, future correspondence opportunities and set the tone... more »

Branding Basics

A consistent branding strategy represents a business’ personality and creates a strong store image. (more…) more »

Color it SOLD

A key component of merchandise presentation, color attracts attention and influences consumer decisions. Effective visual merchandising utilizes color to enhance products and reinforces a store or brand image. (more…) more »

Manage Your Markdowns!

Remember the hot-selling item that you reordered too late and the time you got talked into ordering six-dozen of something to get a super deal? The remainders are likely on a sale table or clearance... more »

Containing Chaos

A well-organized store is essential to increasing sales. Orderly displays are challenging when unruly products are not corralled effectively. Choose display options that encourage neatness with maximum merchandise exposure and you may find you solve... more »