Jul 5, 2024
Paperworld Middle East, Gifts and Lifestyle Middle East return to Dubai World Trade Centre

Paperworld Middle East will return to the Dubai World Trade Centre (DWTC) from Nov. 12-14. Co-located with Gifts and Lifestyle Middle East, the dual trade show is expected to welcome 12,000 visitors after achieving record attendance numbers in 2023. 

Photo courtesy of Paperworld Middle East.
Photo courtesy of Paperworld Middle East.

The paper and pulp industry in the Middle East and Africa is expected to experience substantial growth in the next few years, with a projected value of USD 19.32 billion by 2028. The upcoming edition will showcase over 480 exhibitors from 40 countries, highlighting the theme “Crafting Global Connections,” which emphasizes the event’s significance as an international hub for professionals in paper, stationery and office supplies.

Paperworld Middle East will include international pavilions from India, Germany, China, Hong Kong, Jordan and Turkey and will showcase leading names in the industry, such as Ittihad Papermill, Asia Pulp Paper and Eric Krause. The exhibition will feature a wide array of products, including office and school supplies, writing printing paper, arts and crafts supplies, and writing instruments. 

This year, Paperworld Middle East will introduce a new Kraft & Packaging section, further cementing the event’s commitment to highlighting the importance of sustainable materials. This event feature will showcase a variety of sustainable packaging materials that minimize environmental impact while producing high-quality results. 

Syed Ali Akbar, show director for Paperworld Middle East and Gifts and Lifestyle Middle East said in the news release, “Now in its 13th edition, Paperworld Middle East has firmly established itself as the leading international show for the paper industry, presenting a diverse product range from hundreds of international exhibitors. Drawing an ever-growing number of participants each year, the event is strategically timed at the beginning of the buying cycle for the Middle East, Europe and Africa regions, giving visitors access to the latest products and trends for the season ahead.“ 

Returning features of Paperworld Middle East and Gifts and Lifestyle Middle East include The Hub Forum, where industry-renowned speakers and thought leaders will host sessions on topics such as e-commerce, digital trends and sustainability. The two-day conference program will allow attendees to learn about the latest industry updates and research, gaining actionable insights for their businesses. 

Project Sustainability will again highlight the show’s commitment to environmental protection. This dedicated section will spotlight the event’s greenest products and enable attendees to explore a selection of options that align with their eco-conscious values and sustainability goals. 

Another new edition to the exhibition is Battle of the Brushes, a community art competition held in collaboration with Funun Arts. Open to artists of all levels, the competition will be divided into four stages, with the final four artists painting live at Paperworld Middle East and Gifts and Lifestyle Middle East. 

Curated exclusively for buyers, The Premium Club offers a dedicated space for key decision-makers to meet at the exhibition, streamlining the purchasing process. Approved members of The Premium Club will also have access to fast-track registration, onsite assistance and Premium Business Matchmaking, a service that allows meetings to be booked in advance of the show. 

Paperworld Middle East and Gifts and Lifestyle Middle East will take place at Halls 4,5,6,7 and 8 at the Dubai World Trade Centre. 

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