Management
What is Trade Dress? Trade dress is a form of intellectual property that is categorized under trademark law. Trade dress was originally defined as the way a product was packaged. Think of the little blue...
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Designing your retail store’s interior is both an art and a science that requires artistry, psychological insights and a little bit of testing. How you organize things can tell your brand’s story, create an immersive...
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Labor is on the mind of a growing number of nonprofit and specialty retailers. When Museums & More asked readers in our annual survey what work-related topic kept them awake at night, labor and staffing...
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National Returns Day is expected to occur prior to Christmas, reflecting just how deeply e-commerce is reshaping the retail universe, according to UPS. Consumers who got a jump on online shopping in the days before...
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At Zingerman’s we’re big fans of clear expectation and simple, teachable and trackable tools. We find that they are invaluable no matter who we share them with — tenured employees, newbies, skeptics, enthusiasts, introverts, extroverts....
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Facebook. Instagram. Twitter. Email. Phone calls. Our frenetic lives have had a most pleasant side effect: a growing emphasis on mindfulness and a need to connect with pen and paper as a way of documenting...
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Whether you have a brick and mortar store, an online store, or both, one key to protecting your business is having a terms and conditions document in place. Terms and conditions in a brick and...
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Hospital gift shops have a unique position of catering to customers who may not be experiencing the best of times. That doesn’t stop...
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Every few years, store owners are presented with a new technology to help them improve their reach with customers. First it was email, then social media, and now many marketing experts are recommending using text...
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Everyone wants their wedding day to be perfect — the perfect dress, the perfect suit, the perfect ceremony, the perfect reception. It takes a million details to accomplish what will most likely be the largest...
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