Operations

Surf the Boards

Not sure what boards to set up on Pinterest? Here are some ideas.In addition to offering another place to showcase your wares, Pinterest provides the opportunity to learn more about your customers by giving you... more »

Social Networking

Networking in a 'fan,' 'like,' 'follow' worldAny profitable businessperson will tell you that networking was integral in their success. Meeting and interacting with people in your industry provides you with connections you need to move... more »

Want More Traffic? Hit the Road

If you're tired of waiting for customers to come to you, why not go to them? Taking your store to new venues is a great marketing strategy when done right. Katie Goodine loves home parties.... more »

Sparkling Jewelry Trends

Wrap bracelets 
are just one of the hot jewelry trends. Find out what else makes the category shine. There's something shining in retail these days: jewelry sales are up. According to the 2010 Annual Census... more »

Sales Surge
on Small Business Saturday

Gift retailers cash in on second annual event which spurred an estimated 
103 million Americans to shop at independently owned businesses. Elizabeth Sullivan was ready. In anticipation of Small Business Saturday, November 26, the co-owner... more »

Attention, Shoppers!

Signs advertising sales can be fun and attention-grabbing; they need not reek of desperation. An effective sign is:1 VisibleAn effective sign is large and legible enough to grab shoppers' attention.2 CreativeAn effective sign is creative... more »

MASTERing Retail

By Ken Nisch Chairman, JGAToday the most typical formula for a self-help book-be it for personal, business or solving the world's problems-involves "steps." These steps help us organize, prioritize and provide a bit of a... more »

Mission: Possible

With the good comes the bad, and in the case of retail employees, this is often the situation. From late arrivers to gossipy co-workers to lazy performances, many associates come with attitudes and habits that... more »

Social Connections


Gift Shop Plus Spring 2024 has arrived, and it couldn't be a more gorgeous issue! 🌷 Cover to cover, this edition is packed with the latest trends to help guide business as you begin to think about the next buying cycle in just a few months. "Radiance, Redefined" (page 54) introduces four jewelry makers, unveiling the freshest trends in the market. To learn which eco-conscious companies are launching collections that positively impact the planet, flip to "Green-Living Essentials" on page 62. We're also thrilled to introduce a new category for us at the magazine: Sports & Tailgating. Head to page 66 to read about products that will elevate the tailgating experience and learn how to merchandise for the NFL's budding demographic. Also in this issue is our Stationery Lookbook, Halloween & Fall Décor feature and dozens of the freshest product offerings. Read our Spring 2024 issue here: www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2024/index.php#/p/1📸 courtesy of Océanne. ... See MoreSee Less
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Gift Shop Plus Spring 2024 cover
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