Operations

Light On!

Not only is your store's lighting important to showcase your merchandise with flair; it's also an important part of your operating budget. Find out how you can get maximum impact for minimum investment. Lighting can... more »

Girl Power

Savvy tween and teen consumers hold a lot of purchasing power and they're fueling sales in the lucrative gift category. On Saturday afternoons, many moms across America set out for leisurely days of shopping with... more »

Conquer the Credit Crunch

Having a store of sound credit is basic common sense for all gift retailers. Here's what you need to know to build a strong credit line for your gift shop.Things go a lot easier when... more »

Road to Recovery

As hard as it is to imagine, what if the unthinkable happens and disaster strikes? Two retailers share their inspirational stories—the decisions they had to make and the lessons they learned in the wake of... more »

Make Your Store Pinteresting!

Pinterest seems like the perfect social media platform in an industry where visual impact counts for a lot. Here's a peek at the hot new social media tool that's making waves.It was a few months... more »

Empowering Employees

Creating leaders to gain sales The dynamics of employees are very interesting, to say the least. Since most stores have a variety of ages, personalities, sexes and experience among their employees, how you manage them... more »

Cash in on Cash Mobs

A grassroots-induced retail phenomenon means good news for your gift shop. Find out how you can create lasting positive effects from a cash mob. A typical Thursday night, during the middle of winter nonetheless, isn't... more »

Money for Nothing!

No such thing as a free lunch? Think again! Here are five ways to market your store online for free. You can effectively market your business online for free and increase traffic to your store... more »