Marketing

Majority of Retailers Say Sales up in ’18

Labor is on the mind of a growing number of nonprofit and specialty retailers. When Museums & More asked readers in our annual survey what work-related topic kept them awake at night, labor and staffing... more »

Constant Contact launches integration for Shopify

Constant Contact has launched an integration with Shopify, allowing merchants to send branded, targeted and automated emails to customers, including those who abandoned shopping carts, for higher conversion. The integration is timely with e-commerce sales... more »

The Power of Focal Points in Store Design

Brick-and-mortar stores have one prominent competitive advantage over the quick-click sale. They have the capacity to engage and direct customers through thoughtful and expressive displays. Understanding the influence of powerful environments and designing a focal... more »

Making Facebook work for your business

Here are 10 very basic things to do to make sure your Facebook page is working for you and not against you. No. 1: Choose a custom username and URL. Does the URL on your... more »

Text Messaging Services: Are They Right For You?

Every few years, store owners are presented with a new technology to help them improve their reach with customers. First it was email, then social media, and now many marketing experts are recommending using text... more »

Maximizing Your Retail Real Estate: 5 Tips to Strengthen Your Store Merchandising

Effectively managing a retail store is no easy task. After all, you have a long list of things to maintain, oversee, accomplish and constantly seek out to ensure your business is strong and healthy. One... more »

Retailers welcome Supreme Court free speech ruling on credit card swipe fees

The National Retail Federation welcomed a U.S. Supreme Court ruling today that First Amendment free speech rights should be considered when determining how merchants show consumers credit card swipe fees that drive up the price... more »

ADI holiday shopping predictions

About six weeks ago, Adobe made some holiday spending predictions for 2016, including: Black Friday will hit $3 billion for the first time Just 5 percent of customers will drive 35 percent of revenue Price-conscious... more »

Upcoming Trade Shows

Dec 2 – 5

One of a Kind Holiday Show

Chicago, IL USA
Dec 5 – 8

Grand Strand Gift & Resort Merchandise Show

Myrtle Beach, SC USA
Dec 10 – 12

Helen Brett Holiday Market

Gonzales, LA USA
Jan 5 – 7, 2022

Surf Expo

Orlando, FL USA
Jan 5 – 11, 2022

Dallas Total Home & Gift Market

Dallas, TX USA
Jan 6 – 9, 2022

Lightovation: Dallas International Light Show

Dallas, TX USA
Jan 11 – 13, 2022

Halloween & Party Expo Virtual Experience

Las Vegas, NV USA
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