Operations

Community Matters!

Your point of differentiation from big boxes stores applies to more than just your product mix. It extends to the larger community as well. Here are five actionable marketing ideas for outreach that are well... more »

Show Time!

A tradeshow takes up a lot of your time and money. Here are some tips to make the most of your investment. Travel expenses and time away from the store are major concerns if you... more »
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The Price is Right

Sure, it’s the most wonderful time of the year. But what to do with unsold product after all the merriment dies down? Here are some ideas to make merchandise move. While the idea of cutting... more »

Crowd-funding 101

Traditional sources of credit are still hard to come by but gift shop retailers like you can explore new sources of revenue, like crowd-funding, to expand your business. It’s been a year since Congress launched... more »
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Think Pink

Women’s enormous buying power translates to a lucrative demographic segment as long as you know what makes them tick. Women make up half the population – 50.8%, to be precise, according to the U.S. Census... more »
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One Message: Three Messengers

Facebook and Pinterest and Blogging, Oh My! Here’s how to integrate all three platforms to promote your gift shop goals. A few issues ago, we discussed how in-store events can be a strong marketing and... more »
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Moving On Up

Having more than one store brings new customers and new challenges. See what prompted the business move for two gift store retailers. “The euphoria, overconfidence and heightened appetite for risk that grip traders during a... more »
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GIFT SHOP and ONE COAST Makeover Contest

Donna Simmons from Duck Duck Goose in Dacula, GA, was the lucky winner of the makeover contest. Check out the dramatic results! GIFT SHOP magazine and OneCoast brought back the popular makeover contest this year.... more »

Social Connections


Upcoming Trade Shows

November 30, 2017 - December 3, 2017

TransWorld’s Holiday Jewelry, Fashion & Accessories Show

Schaumburg, IL
December 2, 2017 - December 4, 2017

Charlotte Gift & Jewelry Show

Charlotte, NC
December 3, 2017 - December 6, 2017

Grand Strand Gift & Resort Merchandise Show

Myrtle Beach, SC
December 3, 2017 - December 6, 2017

Showtime ITMA Market

High Point, NC
December 15, 2017 - December 17, 2017

Baton Rouge Jewelry and Merchandise Show

Baton Rouge, LA
75 Applewood Drive, Suite A
PO Box 128
Sparta, MI 49345
616.887.9008
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