Operations

Crowd-funding 101

Traditional sources of credit are still hard to come by but gift shop retailers like you can explore new sources of revenue, like crowd-funding, to expand your business. It’s been a year since Congress launched... more »

Think Pink

Women’s enormous buying power translates to a lucrative demographic segment as long as you know what makes them tick. Women make up half the population – 50.8%, to be precise, according to the U.S. Census... more »

One Message: Three Messengers

Facebook and Pinterest and Blogging, Oh My! Here’s how to integrate all three platforms to promote your gift shop goals. A few issues ago, we discussed how in-store events can be a strong marketing and... more »

Moving On Up

Having more than one store brings new customers and new challenges. See what prompted the business move for two gift store retailers. “The euphoria, overconfidence and heightened appetite for risk that grip traders during a... more »

GIFT SHOP and ONE COAST Makeover Contest

Donna Simmons from Duck Duck Goose in Dacula, GA, was the lucky winner of the makeover contest. Check out the dramatic results! GIFT SHOP magazine and OneCoast brought back the popular makeover contest this year.... more »

Surf the Boards

Not sure what boards to set up on Pinterest? Here are some ideas. In addition to offering another place to showcase your wares, Pinterest provides the opportunity to learn more about your customers by giving... more »

Eventful Endeavors

Hosting an in-store event is a grand way to attract new customers, increase sales, gain exposure for your retail store and distinguish it from the competition. With a little creativity and careful planning, you can... more »

Ten Ways to Green

Thinking of going more green? Don't know how? Here's a rundown of ten ideas to get you started.Not that long ago, it wasn't easy being green. Today, however, sustainability is an important—and sometimes even effortless—concept... more »